As long as you are launching a brick and mortar business, you cannot do without signage. The right type of signage will not only set you apart from other stores at the same location, but it can also dramatically enhance the aesthetic appeal of your storefront. Nonetheless, not many business owners know what goes into signage installation. The typical presumption a good number of them have is that all one needs to do is purchase a custom sign and mount it but this is incorrect. To avoid mistakes that could potentially delay the launch of your new business, here are three main considerations to have when planning for commercial sign installation.  

Apply for any required permits and obtain them in time

While local councils do recognise the need for business signage to promote brand awareness and attract customers, they will have some requirements in place. For instance, your custom signage should not detract from the overall appearance of the environment. In addition to this, the signage should not pose the risk of harm to any motorists or pedestrians. With that in mind, it is unsurprising that one would have to apply for a permit before you can engage in signage installation. The requirement for the permit would vary depending on your type of signage so it is crucial to enquire about them in advance so you can obtain your permit in good time.

Schedule wiring installation and electrical testing

If you want your custom signage to be visible both day and night, you have a myriad of options to choose from depending on your company's aesthetic and illumination needs! A few of the most popular lighted signs that you can consider include backlit singe, neon signs, digital signs and more. However, the process of setting up these types of signs is much more complicated than conventional signage solutions since the electric wiring to power the signage needs to be installed.

Once the installation process is complete, the contractors will then have to undertake electrical testing to ensure that all the illuminated parts of the signage are working in order. The amount of time that this installing and testing takes is dependent on different factors such as the extent of wiring, correcting installation mistakes and so on. Therefore, if you want to launch on time, it is advisable to schedule wiring installation and electrical testing in advance.

While signage installation may seem straightforward, it is never advisable to go the DIY route. Professional contractors not only have the right safety equipment and expertise but they will also advise you on the best signage solutions to suit your type of business and the new premises.